@dw_tamil to launch on Instagram
Since its launch in 2021, DW's Tamil Service has successfully engaged Tamil-speaking Indian audiences on YouTube and Facebook. Starting May 29, @dw_tamil will debut on Instagram, offering key takeaways from science, technology, environment, and business, with a primary focus on catering to young audiences in Tamil Nadu.
Debarati Guha, DW Director of Programs for Asia, says: "India is a key target for DW. Our Tamil-speaking users there have shown a strong interest in contemporary, solution-oriented stories that help create a better future. That's why we chose to launch on Instagram to provide this information and further amplify the impact of DW Tamil."