Digital WorldGlobal issuesWhy does influencer marketing work?To view this video please enable JavaScript, and consider upgrading to a web browser that supports HTML5 videoDigital WorldGlobal issues11/05/2021November 5, 2021Influencers are unique yet approachable. But is that enough to win over followers and advertisers alike? What’s the secret behind influencer marketing? https://p.dw.com/p/42cvQAdvertisement